Three months ago on May 8, I wrote: "I'm short PHM. I think it is especially a good time to do so now. I'm not sure if PHM can survive long and less so in a house market that has officially entered the double-dip phase. In addition, the overall market is facing a D-day, the end of QE2 in less than 2 months. A big sell-off may happen anytime. A struggling stock will be hit more in a depressed market." (see here why I considered PHM a drunk). It was around $8 then. Today it is $4.16 at closing, about 50% plunge in 3 months. As you can see below, my way of shorting it has brought me with 77% profit on paper as of now. My total profit target for this one will be over $6000. I think I don't need to wait too long for the target.
| 0.27 | $250.00 | -50 | $1.24 | $4,806.41 | 76.98% |
Before I started writing blogs, I also entered another 2 short positions: one for GCI which is a newspaper company that publishes USA Today etc, a business of obsolescence. Since I shorted it about one and a half year ago, it has dropped about 50% in value. I have almost reached my shorting target. GRMN is the famous company for the GPS brand Garmin. While I like to use it, its products have lost its advantage in the fierce competition and its business has lost the momentum. Again, I have almost been there to get the full profit.
| 0.05 | $-0.00 | -20 | $2.20 | $4,274.65 | 96.59% |
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