An out of box way to ride the aging megatrend

What is the sure thing in one's life? Not many but one thing is sure for everyone, that is, everyone will eventually die, unfortunately. I guess with this question you can guess what I'm going to talk about regarding the aging trend. No question that the world is facing a very significant megatrend that the population is becoming more and more aging, especially in the developed world including the US. Of course there are many companies involved in serving the elderly population but what I'm talking today is something not many people will think about in terms of investment, the funeral service industry. Well, let's face it. If the population is aging and the baby boomers in the US have mostly come to the elderly age range (over 65 years), it is inevitable that more and more people will come to the end of the life; in turn the funeral services will be demanded more and more. Actually death in America is a $15 billion a year industry, which includes funeral homes, crematoriums, and cemeteries. The average cost of a funeral is about $8000. Around 2.5 million people die every year in the US. That's why it is wise to also include some good death companies' stocks in your portfolio if you want to ride the aging megatrend.

Hillenbrand, Inc. (HI) is a global diversified industrial company that makes and sells premium business-to-business products and services for a wide variety of industries. But its leading products are funeral related products and it is the leader in the North America in this industry. HI sells 45% of caskets in the US, which amounts to 800,000 of the 1.8 million caskets sold in the US each year.
In addition to this, the company sells cremation containers and urns. All of Hillenbrand’s funeral products are sold under their Batesville Casket Company brand, which was founded in 1906.

HI at $22 is reasonably priced with a PE at 13. It is apparently at its uptrend, which I believe will continue. After all, death will occur regardless in what economic situations, good or bad. I'm especially more interested in its good dividend yield at around 3.5%. I have already added it into my portfolio and may add more if the overall market corrects to bring it down as well.